Challenge
Independent Artists & Labels Do Not Have Access To The Timely Actionable Data Needed To Make Informed Marketing Decisions
Vision
Democratize Access to Data & Promotion
MisSion
Use Automatic Advertising To Increase Market Share From 39.9% to 50% For Independent Music Industry By 2030
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Goal
Raise Average Amount of Revenue Made Per Artist Per Track Across A Label's Entire Roster, Both Catalog & Current.
Orange Is The First Of Its Kind AI-Powered Advertising Software
That Dynamically Makes Ad-Buys In Order To Drive Streams,
Merchandise, or Ticket Sales.
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The Team
Kristin Westcott-Grant
Founder & CEO
